Built Because Nothing Else Was.

I grew up in Canada, between two worlds — half Bajan, half French-Canadian — and the skincare aisle never seemed to have me in mind. Our winters dry you out and crack you open; our summers hit hot and heavy. I could never find one thing that handled both. The synthetic stuff left me rashy and itchy. The “natural” stuff was built for women — pastel jars, lavender and lemon — and the heavy fragrance just gave me headaches.

So I made what I couldn’t buy: an all-natural, fragrance-free body butter, rich enough for January and easy enough for July, made for melanin-rich skin like mine.

We named it for Anansi — the trickster, the spider, the storyteller who runs through West African and Caribbean folklore using wit, not force, to look out for his people. Growing up here, I saw the same few European myths told over and over while the African and island stories rarely got their turn. Anansi always pulls for the underdog — there’s a little Robin Hood in him, and in us.

Anansi Tree is for the people the shelf overlooked. We’re starting with one honest product for melanin-rich men, made the right way — and building toward a brand that looks out for the communities it came from.